Hulu today announced in a blog post that it has more than 25 million total subscribers as the end of 2018. That's a 48 percent increase year over year.

While Hulu didn't break out numbers on its Hulu With Live TV service, it did say that viewers are splitting their time between on-demand or recorded programming, and with Hulu's live service.

Hulu also announced that its on-demand library has more than 85,000 individual episodes.

Other interesting facts gleaned:

  • The average Hulu viewer is 32 years old, which it notes is 25 years younger than the average broadcast TV viewer.
  • Castle Rock was Hulu's top performing original show of 2018.
  • But it couldn't beat the return of The Handmaid's Tale, which was Hulu's top overall original show, with a 76 percent increase in consumption over Season 1.
  • When Hulu fans binge, they spend half their time watching three or more episodes at a clip.

So, all in all, not a bad year at all for Hulu.

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