Apple today in a brief press release announced that it has entered into "a unique, multi-year content partnership with Oprah Winfrey."
Here's the full smash, such as it is:
Apple today announced a unique, multi-year content partnership with Oprah Winfrey, the esteemed producer, actress, talk show host, philanthropist and CEO of OWN.
Together, Winfrey and Apple will create original programs that embrace her incomparable ability to connect with audiences around the world.
Winfrey's projects will be released as part of a lineup of original content from Apple.
And that's all we know. No idea what they'll be working on — whether it'll be shows staring Oprah, or just produced by Oprah. Or whether we're talking scripted TV or documentaries or educational — or something else entirely. (Remember that Apple did call it a "unique" partnership, but then again this is the company that calls everything from lunch to dinner "magical."
Presumably, though, this will be the sort of thing we'll see pop up under Apple's "TV" umbrella, which has endeavored (to varying degrees of success) to bring together all manners of video content in one place on its iPhone, iPad and Apple TV devices.
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